PRIDE BASICS
The basic line translates Jannike Sommar’s Pride & Queer codes to the every day look.
A capsule of essential garments intended to complement the previous collections of colourful patchwork. Hoodies with or without sleeves, pants, shorts and tops have been given a pride touch with signature embroideries and flags.
The graphic motifs – Kissing Faces and Queer Kiss – recognizable from previous works, are now explored in black and white and a more minimalist approach, still intended to spread a message of visibility and a sense of belonging.
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Photographer Miès Hamidovic
Models Charlie Van de Ho, Oli Keine, Jezabel Putride
